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Free Digital Marketing Ebooks

Learn more about digital marketing and why it is an important part of your overall marketing strategy.

Ebooks
Unlock the Potential of AI with our ChatGPT eBook - 3rd Edition!
Artificial Intelligence
Unlock the Potential of AI with our ChatGPT eBook - 3rd Edition!

You're falling behind if you're not already taking advantage of ChatGPT and its many benefits. The truth is that your competitors are now utilizing AI tools to streamline their operations, increase efficiency, and gain a competitive edge. So, if you need help to keep up with the rapidly changing world of AI and need help figuring out how to leverage ChatGPT effectively, our latest eBook is for you!

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Empower Your AI Strategy with Our AI Principles Template
Artificial Intelligence
Empower Your AI Strategy with Our AI Principles Template

Building and deploying Artificial Intelligence responsibly is a critical concern for businesses around the world. By incorporating a set of well-thought-out principles, organizations can manage AI-related risks while maximizing its benefits. Our AI Principles Template provides a framework for businesses looking to infuse ethical and responsible practices in their AI strategy.

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Google Analytics 4 Setup Guide: A Practical Checklist for Businesses
Conversion
Google Analytics 4 Setup Guide: A Practical Checklist for Businesses

In today’s evolving digital environment, understanding the performance of your website or app is vital. Google Analytics 4 (GA4) empowers businesses to make data-driven decisions and optimize their online presence. For valuable business insights, you need to unlock the potential of GA4 by following our setup guide with step-by-step instructions.

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Digital Minds: A Strategic Approach to Connecting and Engaging with Your Customers Online
Marketing Strategy
Digital Minds: A Strategic Approach to Connecting and Engaging with Your Customers Online

If you want to generate more leads and sales, expand your brand awareness, and build a loyal customer base, average digital marketing won't cut it. In this book, some of WSI's most experienced thought-leaders will walk you through the 12 key components of an effective digital strategy.

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90-Day Website Accessibility Checklist: A Quick Guide to Get You Started
Conversion
90-Day Website Accessibility Checklist: A Quick Guide to Get You Started

Developing a website that is accessible to everyone is important because it provides equal access and opportunity to all your website visitors. And beyond the moral and ethical implications - it's also a smart business decision.

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WSI's Local Search Self-Assessment
SEO
WSI's Local Search Self-Assessment

Local search marketing is all about putting your business on the map in local searches when customers are searching for a business like yours. You can discover the areas you need to focus on to grow your local presence with our Self-Assessment tool.

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Ecommerce Planning Guide: 18 Key Questions to Address for Ecommerce Success
Lead Generation
Ecommerce Planning Guide: 18 Key Questions to Address for Ecommerce Success

Depending on your ordering process or your catalogue of products and services, setting up an online store for your business could be easier said than done.

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Digital Marketing Traffic & Leads Calculator
Landing Pages
Digital Marketing Traffic & Leads Calculator

Before launching a new digital marketing campaign, it's always important to set your business goals in advance. What do you want this campaign to achieve? What are your key performance indicators (KPIs)? And how many qualified leads does your marketing need to deliver in order to achieve your goals?

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How to Create Buyer Personas for Your Business Ebook + Template
Lead Generation
How to Create Buyer Personas for Your Business Ebook + Template

We all know that leads are the lifeblood of a business - but too often, businesses focus on lead quantity and not enough on lead quality. By developing buyer personas, you can target your ideal customers with customized messaging and high-value content.

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