Paid Search Marketing

What is paid search? A paid search advertising strategy allows you to immediately connect with people who are searching for your products or services. We can help you target your customers through a combination of paid search and SEO together.

Target your customers using multiple dimensions

Leveraging granular control over your marketing performance, search advertising allows you to reach target customers based on multiple dimensions including device, time, and location.

More control over who finds your page

Even when your SEO game is stellar, you can sometimes find yourself ranking for keywords you didn’t even mean to. Paid search marketing platforms like Google Ads and Facebook Ads, allow you to have control over your ad copy to target your ideal buyer personas in various phases of the marketing funnel.

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You don’t pay if they don’t click

If your ad captures thousands of impressions, you only pay if you actually get the clicks. This means that some people are probably seeing your company name and vital info, giving you exposure, and future recognition. But you only pay if the user actually visits your page.

Did You Know?

Because it can be difficult to get rankings quickly through natural SEO, choosing to participate in paid search advertising platforms such as Google Ads or Microsoft Ads can be beneficial. Here’s why:

46%

46% of page clicks go to the top 3 paid search ads

92.48%

As of 2022, Google owns 92.48% of the global search market share

200%

Paid advertisements have a 200% ROI.

50%

Over 50% of ad clicks happen on mobile devices

We do more than just Paid Search Advertising

Having an effective paid search advertising plan is just one component of your digital marketing strategy. You wouldn't try pitching a tent with one pole; the same goes for digital marketing. If you want to see results from your digital efforts, you need to think beyond your paid search advertising.

Explore our full suite of digital marketing services

Generate More Sales Leads

Generate quality leads that are more likely to become your customers.

Get More Leads

Build Brand Awareness

Get found by your customers and build more awareness about your services.

Expand your Reach

Grow Your Online Reputation

Turn your customers into your brand loyalists and biggest fans.

Grow your Fanbase

Improve an Ineffective Website

Transform your website into a lead generation machine for your business.

Update your Site

Speak with a WSI Expert today

Leave your contact details, and we’ll have one of our WSI Digital Marketing Experts follow-up and arrange a time that works best for you to have a quick discussion.

We look forward to chatting!

“During our partnership with WSI, we were shown promising new ways to market our company. Today we work with statistics and more accurate data and realize the digital space is an essential tool for Clinica da Mama to position itself in an increasingly competitive field."

Julio Cesar Vieira dos Santos - Clinica da Mama, Owner.

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