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Learn more about lead generation and why it is an important part of your digital marketing strategy.
Our latest webinar with WSI Digital Consultant Gerardo Kerik focuses on what makes an effective lead generation strategy. Gerardo shares the 7 essential steps that will help businesses maximize their online lead generation efforts, as well why you need to focus more on lead quality and less on lead quantity.
Potential customers can’t help your business grow if they remain indifferent towards your brand. You have to pique their interest before you can think of selling to them. This process of getting someone’s attention and converting them into potential customers is known as lead generation.
