Mel Gard

A certified WSI Digital Marketing Consultant, Mel is crazy about Paid Search Marketing, SEO, Reputation Management and Google Analytics. She is a speaker at various events and Chairperson of KZN Women in Business (2016-2107). Mom of 2 young kids, Mel keeps sane with Zumba and wine, although not at the same time.
Let’s Simplify Some Commonly Confused SEO Concepts for You
SEO

Let’s Simplify Some Commonly Confused SEO Concepts for You

Confusing search engine optimization terms should not deter you from leveraging this powerful tool. We bring you a mini-...

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Tips To Effectively Maximize Your Digital Ad Spend
Marketing Strategy

Tips To Effectively Maximize Your Digital Ad Spend

If your digital advertising is not bringing you results you want, it may need some fine-tuning. We've got some simple st...

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Landing Page for Lead Generation: 9 Essential Components
Landing Pages

Landing Page for Lead Generation: 9 Essential Components

What are the landing page components that are absolutely essential for an effective lead generation strategy? We discuss...

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5 Top Metrics That Every Marketer Should Pay Attention To
Marketing Automation

5 Top Metrics That Every Marketer Should Pay Attention To

How can data be used to make meaningful and impactful marketing decisions for a brand? Let's discuss the top 5 actionabl...

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4 Reasons Why PPC Is Vital To Online Lead Generation
Lead Generation

4 Reasons Why PPC Is Vital To Online Lead Generation

4 Reasons Why PPC Is Still Vital To Your Online Lead Generation Strategy

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