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Mel Gard

Mel Gard

Mel is crazy about Paid Search Marketing, SEO, Reputation Management, and Google Analytics. She is a speaker and Chairperson of KZN Women in Business.
Let’s Simplify Some Commonly Confused SEO Concepts for You
SEO

Let’s Simplify Some Commonly Confused SEO Concepts for You

November 28, 2022 | 5 Minutes to Read

Confusing search engine optimization terms should not deter you from leveraging this powerful tool. We bring you a mini-...

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Tips To Effectively Maximize Your Digital Ad Spend
Marketing Strategy

Tips To Effectively Maximize Your Digital Ad Spend

April 7, 2018 | 5 Minutes to Read

If your digital advertising is not bringing you results you want, it may need some fine-tuning. We've got some simple st...

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Landing Page for Lead Generation: 9 Essential Components
Landing Pages

Landing Page for Lead Generation: 9 Essential Components

November 14, 2017 | 4 Minutes to Read

What are the landing page components that are absolutely essential for an effective lead generation strategy? We discuss...

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5 Top Metrics That Every Marketer Should Pay Attention To
Marketing Automation

5 Top Metrics That Every Marketer Should Pay Attention To

June 5, 2017 | 4 Minutes to Read

How can data be used to make meaningful and impactful marketing decisions for a brand? Let's discuss the top 5 actionabl...

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4 Reasons Why PPC Is Vital To Lead Generation
Lead Generation

4 Reasons Why PPC Is Vital To Lead Generation

April 13, 2017 | 3 Minutes to Read

Of all the lead generation tactics available to you, PPC is perhaps the most important. Here are 4 reasons why.

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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your ideal place to get tips, tricks, and best practices for digital marketing.

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