WSI is the global thought leader in digital marketing and has strategic alliances with top digital companies. I help my clients connect to their target audience online and get a competitive advantage by developing profitable new revenue streams.
I am the Chief Marketing Officer at WSI Digitaledge Marketing based at our digital marketing agency headquarters in Toronto, Canada.
With more than 20 years of B2B experience in helping clients find solutions to their needs, I bring professionalism, the delivery of projects on time and on budget, and the use of advanced techniques. Every day is different with our client needs and digital marketing is always changing, so we stay on top of the latest developments via conferences, training and with our consultant network throughout the year.
Having originally started my career in traditional marketing, I went on to spend many years in B2B sales but knew that I would eventually put it all to good use in helping businesses understand strategy in digital marketing. I had an entire career in corporate sales and marketing before I decided to switch gears and went back to business school. After getting my MBA, I decided I needed to return to my marketing roots and discovered options within WSI to run an international business. I am proud to now be recognized as a Salesforce and eCommerce consultant in Canada and the USA.
We are the largest global digital marketing agency with offices in more than 80 countries worldwide and a network of approximately 1500 professionals. Our digital marketing agency in Toronto offers worldwide services that include martech projects in Canada, to lead generation marketing in the USA.
Companies choose to work with our boutique firm because we offer:
Lessons learned from sales have served me for many years, whether it was showing up to meetings on time, or managing client expectations, or treating each client as a priority-- all are important parts of the job of a business owner. I believe a key to innovative thinking is to always search for answers outside of the box. If it were easy, everyone would have the answer and, of course, we know there is much room for improvement in the world, so we have to keep an open mind when tackling new projects.
My favourite past-times include anything where I’m either in, on, or around water. My three top books at the moment are:
It’s one of the most satisfying moments when our clients tell us that they love how we have helped them achieve their business goals, which makes us want to help as many clients as possible with our knowledge and experience, starting with a free no-obligation assessment.
Mike Chavez Painting is a local business who was looking to improve its website design to better showcase their work and enhance their good reputation. Since partnering with WSI, they have launched a competitive SEO strategy and...
Due to an unoptimized and poorly maintained digital presence, Clinica da Mama was losing potential customers to less qualified breast clinics in the area. Partnering with WSI enabled them to "go digital" with their customer acquisition activities.
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