Arturo Hernandez

I got my MBA at Thunderbird School of Global Management but I got an another one collaborating at Global Companies with 24+ years applying digital strategies while working for Tech companies like LG Electronics, Philips & Sharp Electronics at B2C and B2B divisions.

I am passionate for Business & Tech Innovations, a Digital Marketing advocate, a true believer that online strategies can create a remarkable customer experiences to engage customers for the long run.

During my professional career I have lead business of all sizes, new business from the scratch or ones already consolidated, always marketing strategies were the backbone. I have experienced the marketing evolution and marketing investment shift to digital, at the point that during pandemic time (2020) 100% was on digital.

As Heraclitus, a Greek philosopher said, “Change is the only constant in life”

Now as WSI Digital Marketing Consultant, I work with business owners and marketing executives to implement customized digital marketing programs that improve ROI, with sustainable results. A trusted advisor on DX trends, how digital tools change and evolve with Artificial Intelligence, the digital interaction impact on customer journey that change continuously. That’s why digital marketing should be a must to have in every company for accelerate their business in a profitable & sustainable way.