Abel Matus

Marketing Strategy WSI

Directing the expert digital marketing team who formulate and execute customized digital marketing strategies in a professional manner for SMEs (Small Medium Enterprise) that improve their lead generation and conversion.

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Abel Matus

Service Areas

  • Ciudad de Mexico
  • Metropolitan Area of Estado de Mexico
  • Naucalpan
  • Huixquilucan

Recent Engagements

  • Keynote speaker at FES Acatlan - Marketing Digital 180
  • Website developed in Wordpress with WooCommmerce module and integrated with FBA (Fulfillment by Amazon)
  • Competitive Analysis - To be successful in online marketing, businesses must gain a search advantage over their competition
  • Certification as member of Fundación Premio Nacional de Tecnología e Innovación

Skills

  • Digital Marketing Strategy Formulation and Execution
  • Lead Generation
  • Business Intelligence & Analytics
  • Public Speaking

Get to Know Me in 60 Seconds

Directing the expert digital marketing team who formulate and execute customized digital marketing strategies in a professional manner for SMEs (Small Medium Enterprise) that improve their lead generation and conversion.

Abel Matus has a degree in Applied Mathematics and Computation by UNAM in Mexico, with a doctorate in Information Technology by the University of Canberra in Australia, he obtained his doctorate degree in December 2006. Abel Matus is a specialist in digital marketing, market research and business analytics.

Abel Matus has held senior positions in IT consultancies in its business development, business intelligence and market research units. He has teaching experience at IIMAS-UNAM, UNITEC, Tec Monterrey campus CDMX, ITAM. Currently, Abel Matus is a partner of his own digital marketing agency, which is part of the global network of WSI Digital Marketing agencies.

Mike Chavez - Mike Chavez Painting, Owner.
“It's been really good working with WSI, very easy and professional. WSI has done a great job with my internet marketing."
Mike Chavez - Mike Chavez Painting, Owner.
Julio Cesar Vieira dos Santos - Clinica da Mama, Owner.
“During our partnership with WSI, we were shown promising new ways to market our company. Today we work with statistics and more accurate data and realize the digital space is an essential tool for Clinica da Mama to position itself in an increasingly competitive field."
Julio Cesar Vieira dos Santos - Clinica da Mama, Owner.
Mike Chavez - Up to 74% Increase in Organic Traffic and Inquiries
Mike ChavezHome Service

Up to 74% Increase in Organic Traffic and Inquiries

Mike Chavez Painting is a local business who was looking to improve its website design to better showcase their work and enhance their good reputation. Since partnering with WSI, they have launched a competitive SEO strategy and...

CLINICA DA MAMA - Increased Online Bookings By More Than 100%
CLINICA DA MAMAHEALTHCARE

Increased Online Bookings By More Than 100%

Due to an unoptimized and poorly maintained digital presence, Clinica da Mama was losing potential customers to less qualified breast clinics in the area. Partnering with WSI enabled them to "go digital" with their customer acquisition activities.

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