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Valerie Brown-Dufour

Valerie Brown-Dufour

As President, Valerie is responsible for providing support and education to the WSI global franchise system and managing the innovation of the WSI business model as a whole. Overall, Valerie ensures WSI Consultants have the tools, methods, and support they need to remain top amongst digital marketing agencies.
How To Make Money By Keeping Your Promises
Marketing Strategy

How To Make Money By Keeping Your Promises

It’s simple – if you work hard to keep the promises you make to your customers, your business will grow and you’ll make ...

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How to Deliver the Experience Your Future Customers Expect
Future of Marketing & AI

How to Deliver the Experience Your Future Customers Expect

Willing to get left behind because you refuse to adapt? If not, read on to discover how to deliver the experience your f...

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Future-Proof Your Business With Digital Marketing
Future of Marketing & AI

Future-Proof Your Business With Digital Marketing

Many businesses lose clients because they don’t know how to future-proof themselves. Find out how to do this, and how di...

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3 Ways to Align Your Customer Experience With Your Marketing Message
Customer Experience

3 Ways to Align Your Customer Experience With Your Marketing Message

Today’s strategies are undervaluing a marketing tenet that can calm the collective storm in the minds of marketers: a gr...

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Trust: An Active Ingredient of a Great Marketing Strategy?
Marketing Strategy

Trust: An Active Ingredient of a Great Marketing Strategy?

Yes, trust is absolutely an active ingredient of great marketing strategies. A marketing strategy without a heavy dose o...

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The Importance of Leadership in A Digital World
Future of Marketing & AI

The Importance of Leadership in A Digital World

WSI's COO Valerie Brown-Dufour recently came up with a few things that highlight the importance of leadership in a digit...

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Successful Napa 2017 Digital Summit Is One More Feather in WSI’s Cap!
News

Successful Napa 2017 Digital Summit Is One More Feather in WSI’s Cap!

The Napa 2017 Digital Summit brought together digital experts and marketers to interact, collaborate and discuss current...

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Fun Times for the WSI Cycling Team @ the Lowell 50 Gravel Road Race
News

Fun Times for the WSI Cycling Team @ the Lowell 50 Gravel Road Race

The biking season started with a bang for the enthusiastic WSI Cycling crew with the Lowell 50 Classic Gravel Road Race ...

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The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your ideal place to get tips, tricks, and best practices for digital marketing.