Cheryl Baldwin

Marketing Executive with substantial expertise and knowledge of the digital marketing landscape. Experience in inbound marketing, content marketing, social media, website management, communications, and digital advertising.
We Launched An eBook Marketing Strategy – Here's How
Marketing Strategy

We Launched An eBook Marketing Strategy – Here's How

With a well-planned eBook marketing strategy, you can begin generating qualified leads. So how does one get started? Rea...

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How to Deliver Compelling Email Marketing in 2021
Email Marketing

How to Deliver Compelling Email Marketing in 2021

Email marketing is an extremely powerful tool for nurturing leads, promoting consistent engagement, and driving lead con...

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How to Use Facebook Reactions in Your Marketing Efforts
Social Media

How to Use Facebook Reactions in Your Marketing Efforts

Facebook Reactions represents a unique engagement metric for companies, as emotions are the key driver behind most purch...

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WEBINAR RECAP: 5 Ways to Digitally Transform Your Business in 2021
Marketing Strategy

WEBINAR RECAP: 5 Ways to Digitally Transform Your Business in 2021

Has COVID-19 sped up the need to digitally transform your business? Find out five ways it can be done for top results wi...

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Cutting Through the Noise: Email Marketing for Businesses
Email Marketing

Cutting Through the Noise: Email Marketing for Businesses

Email marketing is a powerful type of digital marketing that involves sending emails to a list of customers and prospect...

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A Guide to Building a Marketing Tech Stack
Marketing Strategy

A Guide to Building a Marketing Tech Stack

Building the right marketing tech stack for any company is no picnic. But it’s all about integrating the right technolog...

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Succeeding in the New Normal with LinkedIn
Social Media

Succeeding in the New Normal with LinkedIn

LinkedIn is a powerful tool when in-person interactions are on hold. Find out how to make the very best of the platform ...

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RECAP: How to Get More Leads from Your Landing Pages
Landing Pages

RECAP: How to Get More Leads from Your Landing Pages

When the user’s intent, the website experience (on your landing page), and your company goals are all aligned and balanc...

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What is Inbound Marketing and Why Is It Important?
Inbound Marketing

What is Inbound Marketing and Why Is It Important?

Learn how to create an inbound marketing strategy that will help you convert customers, build relationships, and save mo...

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